Workshop
Lead with Impact: Building High-Performance Event Teams
An interactive workshop focused on developing leadership skills specific to the event industry. Learn how to inspire your team, manage high-pressure situations, and create a culture of excellence that translates into unforgettable events.
Rich Bracken
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9:00 AM – 12:00 PM
Hilton Palacio del Rio – Workshop Room A
AI & Tech Tools for the Modern Event Professional
Explore the latest AI-powered tools and technology solutions transforming the event industry. This workshop includes live demos and practical exercises so you can immediately implement these tools in your business.
Matt Radicelli
1:00 PM – 4:00 PM
Hilton Palacio del Rio – Workshop Room A
Sales Mastery: Converting Leads into Loyal Clients
A hands-on session covering proven sales strategies tailored for event professionals. From initial inquiry to closing the deal, discover techniques that will help you increase bookings and build lasting client relationships.
Alan Berg
9:00 AM – 12:00 PM
Hilton Palacio del Rio – Workshop Room B
Designing Unforgettable Event Experiences
Dive deep into experience design principles that elevate events from ordinary to extraordinary. Learn how to craft immersive moments, engage all senses, and create events that attendees talk about long after they're over.
Rich Bracken
1:00 PM – 4:00 PM
Hilton Palacio del Rio – Workshop Room B
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