VIP Area / Pro Sessions
Sat, Jan 01
|San Antonio
A.I. in Events: From Marketing to Operations A practical look at how A.I. is changing the event industry, from marketing and sales to systems, communication, and operations.


Time & Location
Jan 01, 2028, 11:00 AM – 3:40 PM
San Antonio, San Antonio, TX, USA
About the event
The Sales Conversation: How to Sell Value Without Sounding Salesy
A tactical session on how event professionals can better communicate value, improve conversions, and sell with more confidence.
What Buyers Want Now: Staying Relevant in a Changing Events Market
A virtual strategy session on changing buyer expectations and how event professionals can stay relevant in an evolving market.
Leading Under Pressure: Building Strong Teams in a High-Stress Industry
A leadership session on building stronger teams, managing pressure, and creating a healthy culture in a fast-paced industry.
Schedule
40 minutesVIP Session 1
40 minutesVIP Session 2
